PRICING GUIDELINES Clients will sometimes try to simplify pricing by using hourly rates or getting the lowest bid. However, prices are subject to the laws of economics; the more experienced or skilled talent can generally demand a better price. VARIABLES Experience and style level of freelancer Amount of ideas presented Reworking and variations Usage rights Development time allotted Urgency Labor time involved Volume prices Technical expertise required Elements and size Overhead involved Local, national or international client Trade or consumer market · The printing and final production costs are not included in prices below, unless noted. · Author's alterations, not consistent with original instructions, are additional. · We welcome e-mailed price suggestions or additions that would make this guide more useful. · For details on illustration pricing, we refer you to the Graphic Artists Guild Handbook. INDEX 1) Logos and communications 2) Promotional brochures & collateral 3) Annual Reports 4) Web Development 5) Advertising 6) Magazines 7) Books 8) Illustration Let's Talk! I want your business!
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